Today, the most clever brand communication is self-promulgating. Anyone currently working in brand communication is facing fundamental yet compelling challenges. In an age in which we are flooded with information, consumers are becoming more critical and discerning. They are deploying ever finer filters so that only the most relevant pieces of information ever reach them. Because of this development, traditional brand and advertising messages are far less likely to be seen. Taken by Surprise is a collection of communication measures that are innovative and relevant enough to overcome these hurdles. It features projects ranging from radical to glamorous, from flashy to subtle. They include limited special edition products resulting from collaborations between brands, artists, and designers; impressive corporate mailings and publications that have become collector’s items; as well as guerilla urban interventions and exclusive events. The brand communication measures introduced in Taken by Surprise are so cleverly planned and disseminated that they become self-promulgating― either through word of mouth or in the flow of digital information. Target audiences become brand ambassadors, customers become collaborators, and consumption becomes an experience. Taken by Surprise offers advertising agencies, designers, and marketing departments inspiration for the development of more original, more creative, and more attractive brand communication than ever before.
The Savile Row Suit is a beautifully curated celebration of the heritage and craftsmanship of bespoke British tailoring.Written by the esteemed Patrick Grant, famed fashion designer, tailor, and co-host of The Great British Sewing Bee, this book provides a step-by-step guide on the creation of the perfect suit.Through detailed illustrations and comprehensive text, readers will gain a deep understanding of the tailoring process, from measuring to fit and fabric selection. From suits to trousers and waistcoats, this contemporary instructional manual is the guide to creating a timeless classic and how to wear it.In addition to being a practical guide, The Savile Row Suit also offers a rich history on the tradition of Savile Row tailoring, providing insights into the ethos, the craftsmanship, materials and culture that have made Savile Row the most respected tailoring location in the world.
Parkitecture, otherwise known as National Park Service Rustic, is the beloved architectural style of the U.S. national parks and the inspiration for this compilation of homes and off-grid hideaways nestled in some of North America’s most beautiful natural landscapes.
Made in collaboration with Parks Project, Parklife Hideaways shines a light on magical homes built to make minimal impact while celebrating the natural features of the surrounding landscapes and their transcendent vistas.
From the verdant forests of New York State and British Columbia to the snow-covered peaks of Alaska; from the sunset-blessed deserts of Arizona to the rugged California coast, these unique sanctuaries are a testament to conservation and how human design can partner with nature.
Among them are cabins, cozy nooks inspired by treehouses; A-frame structures and desert retreats open to the vastness of the sky. We look at the evolution of parkitecture styles over the decades, as well as the ways in which people adapt to living in remote places. And we meet some of the mavericks who make the dream of living in nature a daily, mindful reality, preserving it for generations to come.
The oceans are the lifeblood of our planet, a source of wonder, beauty, and inspiration. In this breathtaking photo book, Chris Burkard, world-renowned outdoor photographer and explorer, takes us on a journey across the seven seas.
From the rugged shores of the North Atlantic to the tranquil waters of the tropics, Burkard's lens captures the stunning diversity and ever-changing beauty of the world's oceans. With each turn of the page, readers are transported to a different corner of the globe, immersing themselves in natural splendor.
But The Oceans is more than just a collection of stunning photographs. It's a call to action, a reminder of the urgent need to protect and preserve our fragile blue planet. Through his art, Burkard encourages us to see the oceans not just as a resource to be exploited, but as a source of wonder and inspiration that deserves our respect and stewardship. Dive into The Oceans and experience the awe-inspiring beauty of the world's deep blue waters.
Get ready for adventure with Riding in the Wild, a comprehensive guide to riding classic motorcycles on and off the roads. Written by motorcycle enthusiast and travel expert Jordan Gibbons, this book takes you on a journey around the globe, showcasing the best motorcycle regions and routes that offer unforgettable experiences. From the rugged terrain of the Australian outback to the winding roads of the Scottish Highlands, Gibbons offers informative advice on what to pack, what to wear, and the best bikes to take on your journey.
Whether you're a seasoned rider or a beginner looking for a new way to explore the world, Riding in the Wild has something for everyone. With stunning photography, maps, illustrations, and inspiring stories, this book is a great companion for anyone with an adventurous spirit.
The Colors of Life transports readers through the lens of autochromes and paget plates – from the infancy of early color photographic processes – and enhances detail and definition and dynamic range to create a startlingly new way to connect to the past.
This compilation showcases over 200 photographs enhanced by Stuart Humphryes, capturing people from various backgrounds and their everyday lives, at leisure, and at work. With the use of cutting edge enhancements, these early colour photographs and their stories come to life in a way they preciously never could. The book a reminds us the the past was as real as the present and has the power to evoke personal and shared emotions that resonate across time.
The Colors of Life is a captivating journey into the past, using the technology of the present to allow readers to see and experience history in a new and vibrant light.
Discover outstanding businesses and the unique entrepreneurs who have brought them to life, from local Mescal producers to global food influencers. Dream Businesses showcases a diverse range of innovative entrepreneurs through photo-led features, providing readers with a glimpse into the extraordinary world of these businesses and the individuals who conceived them. In collaboration with Courier Media, this book takes you on a global journey, introducing a new generation that is changing the face of entrepreneurship.
Step into the world of mid-century modern design with Modernist Icons, a stunning exploration of the era's groundbreaking architecture and interiors from around the world. Discover how this design movement evolved from organic forms and functionality to sleek lines and refined elegance, and how it has remained a timeless classic.
Delving deep into the interiors and furniture that define this iconic aesthetic, Modernist Icons showcases the evolution of midcentury modernism over time. Learn how this design philosophy has influenced and informed other creative expressions and explore stunning examples from leading designers in this space. Featuring expert essays and striking imagery, this beautifully curated compilation is a true celebration and overview of the mid-century modern style.
Whether you're a design enthusiast, architecture buff, or simply looking for inspiration for your own home, Modernist Icons is an essential addition to your library.
Discover outstanding businesses and the unique entrepreneurs who have brought them to life, from local Mescal producers to global food influencers. Dream Businesses showcases a diverse range of innovative entrepreneurs through photo-led features, providing readers with a glimpse into the extraordinary world of these businesses and the individuals who conceived them. In collaboration with Courier Media, this book takes you on a global journey, introducing a new generation that is changing the face of entrepreneurship.
Escape to the seafront, or get lost in the wilds of the forest and discover the remote architectural masterpieces that are just as inspiring as your destination.
Spanning all continents, Sublime Hideaways presents a selection of houses that inspire your next grand getaway.
Meet the starships of modern architecture from the last few decades and their futuristic antecedents. Plan your next trip with a view!
Best surf conditions or the rarity of a perfect session is what makes surfing so unique and intense. In Surf Porn, not only the right swell, right wind, right tide and weather are important but the right light.
This book curates the work of some of the most famous surf photographers capturing the most astonishing scenes from the rarest surfing spots on our blue planet.
In the end, Surf Porn makes the reader maybe understand how surfing creates such an intense mix of joy, adrenaline and well-being. But it definitely creates a deep longing for the next perfect and unridden wave.
Being Marc Márquez lifts the curtain behind his iconic acronym MM93, and reveals what matters most to the fastest man on two wheels.
From friendship, focus, fun and family - Marc Márquez allows readers to get an up-close look into the mind of an all-out racing soul. Spanning eight chapters, this book shares the personal insights and credos of a tireless fighter and unapologetically optimistic family guy.
The first gasoline was sold in pharmacies—but this was to change in the 1950s. As the car experienced its great rise in popularity, gas stations began to pop up like mushrooms out of the ground. Futuristic and progressive, these modern temples of mobility became roadside reference points for young people hungry for independence, and to everyone who strove for a sense of freedom. It’s a Gas! explores the surprisingly diverse world of the gas station—a functional high tech temple, a transit zone, a film set, a converted residence, or an abandoned ruin hidden in a backyard. The world of pumps is full of surprises, ready to be discovered in this book. The preface was written by US-American talkshow legend and passionate car collector Jay Leno. Co-editor Sascha Friesike is an Assistant Professor of Digital Innovation at VU University in Amsterdam, and associated researcher at Alexander von Humboldt Institute for Internet and Society Berlin, and passionate photographer of gas stations.
Step into the world of Christian Watson’s creative studio, 1924us. Favoring historical tools and revisiting old techniques, the graphic designer, photographer, and illustrator applies his vision to anything, from brand and retail design, to tattooing and typography.
His atelier, 1924us revives modern brands with analogue craftsmanship. Persevering the practices and heritage style of the early 1900s, the brand’s work has come to epitomize this new-old aesthetic beyond the digital. Founded in Portland, 1924us has worked for more than 200 companies and also operates a general store.
Venture Onward is the comprehensive monograph of the artist’s work, providing beautiful and nostalgic visuals, which inspires readers to slow down and enjoy that which lasts a lifetime.
Drawing on ArchDaily’s curation of more than 40,000 projects over the past 15 years, it spotlights the most innovative built environments of our age—those paving the way for a better, more sustainable future.
Centered around ArchDaily’s 10 principles of good architecture, the book showcases a rich variety of projects—both built and planned—from a sunken restaurant with subterranean views to a Mediterranean cave transformed into a remarkable residence.
Reflecting a global community of world-shapers, it celebrates the most visionary architects, and introduces bold new talent. It explores the key topics and trends redefining the built environment, marking the forefront of architectural thought and practice today, with an eye on tomorrow.
Craft breweries spring up like mushrooms around the globe. Creating unique brands to stand out, they draw from the full riches of graphic language and are leading the way in modern packaging design. From the minimalist to the expressionist, using lines, colors, patterns and illustrations, all the styles are allowed and it makes for an exciting, exuberant visual culture. In Craft Beer Design, Danish designer Peter Monrad finally brings a global perspective to the truly global phenomenon that is craft beer branding. As microbreweries use cans and bottle labels to define their ethos and identity, they push the boundaries of graphic design and illustration. This curated selection shows the best and the most out-there, and reveals that when it comes to craft beer, what’s on the can matters as much as what’s in it.
Coffee is the world’s cup. Over 2.25 billion are brewed, sipped, and savored daily. A loyal companion and energetic facilitator of every day, coffee has sprouted an entire cafe culture and a booming industry. While the caffeine fix is hard to ignore, this beloved hot drink holds a rich and diverse history that sinks deeper than the bottom of the cup.
Spill the Beans takes the reader on a journey through Ethiopia, Guatemala, Vietnam, and many other countries in between, exploring the myriad ways in which coffee is produced, traded, and enjoyed. Hipster baristas may be dreaming up the next seasonal latte at this very moment, but the story of how the humble bean became a global icon is ingrained in history. An essential title for armchair travelers, curious foodies, and cafe-hoppers alike, this java journey demonstrates that there’s a vast world of coffee beyond the ubiquitous flat white. This book is an ‘extra hot’ commodity, maybe it is time to sample it?
The venerable brick is one of the oldest and most sustainable building materials in the world. It is simple yet versatile, modest yet resilient, global in usage yet local in appearance.
Recently, young architects have been rediscovering the circular use of brick and embraced its warm, aesthetic appeal to design some of the most exciting buildings of the day.
Brick by Brick showcases the best examples of modern brick applications, with a focus on residential buildings and interiors. These forward-looking projects from around the globe push the boundaries of brick architecture and design. Brick by Brick reveals how traditional forms are revitalized and made contemporary, and how this LEGO block of human civilization can help build our future
How can we build a sustainable future in a time of climate change and dwindling resources? As our spatial needs begin to evolve more rapidly, architects are exploring ingenious ways in which to reuse and recycle existing buildings; resulting in a stunning transformation of our existing urban fabric.
Building for Change collects the strategies of reuse together, demonstrating their power for change through groundbreaking projects from some of the world’s leading architects. From waste repurposed as construction materials, to buildings reworked with canny spatial interventions, and modular structures designed to be dismantled, discover how the architecture of creative reuse is helping us build a better tomorrow.
The Mediterranean home has an ongoing influence on residential architecture and interior design: from classical rural styles, to more grounded spaces that interweave form and function.
Blending the inside and the outside, and bringing together traditional features with contemporary elements, Mediterranean houses connect with their environments and the local culture.
The Mediterranean Home looks at architecture, interior design, decoration and furniture, celebrating the unique Mediterranean aesthetic that continues to inspire a sense of home and comfort around the globe
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