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Wydawnictwo Wiley

Okładka książki Business Model Generation

150,00 zł 121,42 zł


Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"
Okładka książki The Little Book of Valuation

123,00 zł 99,57 zł

Artykuł chwilowo niedostępny

Guide to making accurate business valuations based on investing metrics that matter In The Little Book of Valuation: How to Value a Company, Pick a Stock, and Profit, professor and economist Aswath Damodaran guides readers through the fundamentals and step-by-step process of picking winning companies to invest in. In the book, you'll learn how to make your own accurate valuation assessments, avoiding common pitfalls and mistakes along the way. From widespread misunderstandings to undeniable truths in valuation, the author covers exactly where to turn your attention to when assessing a company's value based on a myriad of factors, with stories and real examples included throughout to prepare you for any modern investing challenge you may find yourself facing. You'll also learn: Simple but extremely effective valuation tools and formulas for success The complex relationship between assets, debt, equity, and business value Special market considerations regarding valuation that require a dynamic approach Rather than relying on third-party sources—often drawing from the same public information that you have access to, but getting it wrong—The Little Book of Valuation, Updated Edition gives readers all the insight and practical tools they need to cut through the noise and arrive at their own accurate valuations, pick profitable stocks, and establish successful long-term portfolios.
Okładka książki How to Create Innovation

177,00 zł 143,28 zł

Artykuł chwilowo niedostępny

Transform any organization with proven strategies and tools for innovation Bringing together a wealth of experience from 60+ distinguished global thought leaders, How to Create Innovation is a comprehensive guide to becoming a leader in innovation and an organization that plays to win, containing all of the working methods, separate business innovation models, and processes you need to transform your organization digitally. The book includes 50+ ready-to-use tools, models, and canvases which you can download and start applying to your organization immediately. Written by Stefan F. Dieffenbacher, founder of an international award-winning consulting agency, the book draws upon Dieffenbacher's experiences working with clients like Amazon, BMW, Google, and Pfizer to deliver a one-stop, end-to-end solution to innovative transformation. In this book, readers will learn how to: Uncover opportunities by finding your niche and devising a more nuanced business strategy Lead culture change by recognizing and avoiding common reasons for failure Harness proven strategies developed under the Understanding and Navigating Innovation and Transformation in Enterprises (UNITE) model With ready-to-use assets included to help you start taking action immediately, How to Create Innovation earns a well-deserved spot on the bookshelves of business leaders, entrepreneurs, and managers who want to take their organizations to the next level and overcome the competition through tried and tested strategies for innovation.
Okładka książki Business Model Shifts

145,00 zł 117,38 zł

Artykuł chwilowo niedostępny

Shift your business model and transform your organization in the face of disruption Business Model Shifts is co-authored by Patrick van Der Pijl, producer of the global bestseller Business Model Generation, and offers a groundbreaking look at the challenging times in which we live, and the real-world solutions needed to conquer the obstacles organizations must now face. Business Model Shifts is a visually stunning guide that examines six fundamental disruptions happening now and spotlights the opportunities that they present: The Services Shift: the move from products to services The Stakeholder Shift: the move from an exclusive shareholder orientation to creating value for all stakeholders, including employees and society The Digital Shift: the move from traditional business operations to 24/7 connection to customers and their needs The Platform Shift: the move from trying to serve everyone, to connecting people who can exchange value on a proprietary platform The Exponential Shift: the move from seeking incremental growth to an exponential mindset that seeks 10x growth The Circular Shift: the move from take-make-dispose towards restorative, regenerative, and circular value creation Filled with case studies, stories, and in-depth analysis based on the work of hundreds of the world’s largest and most intriguing organizations, Business Model Shifts details how these organizations created their own business model shifts in order to create more customer value, and ultimately, a stronger, more competitive business. Whether you’re looking for ways to redesign your business due to the latest needs of the marketplace, launching a new product or service, or simply creating more lasting value for your customers, Business Model Shifts is the essential book that will change the way you think about your business and its future.
Okładka książki Design Thinking for Business Growth

145,00 zł 117,38 zł

Artykuł chwilowo niedostępny

Reinvigorate your innovation approach with business ecosystems In a business ecosystem, different companies collaborate along and across previously sacrosanct industry barriers, encouraging innovation and the development of groundbreaking new products and services. Design Thinking for Business Growth delivers an eye-opening, fresh approach to designing and scaling business models and ecosystems. In this book, Michael Lewrick delivers a comprehensive procedural model for the design, development, and implementation of business ecosystems. He also presents the most critical design methods and tools you’ll need to make your own ecosystem a success. Fleshed out case studies and examples of companies with successful business ecosystem initiatives A mindset for business growth, including the use of “design lenses” and the exploitation of momentum and speed to facilitate innovation Practical exercises to better understand and implement the ideas discussed in the book Perfect for founders, managers, and executives in industries of all types, Design Thinking for Business Growth also belongs in the libraries of product managers, department heads, and non-profit professionals who wish to better understand how to develop new and innovative ideas that lead to company growth and success. With a topical view of the design paradigm, Design Thinking for Business Growth complements the international bestsellers The Design Thinking Playbook and The Design Thinking Toolbox. If you are ready to apply a new design thinking mindset for remarkable business growth, Design Thinking for Business Growth is your ultimate tool for success.
Okładka książki Testing Business Ideas

150,00 zł 121,42 zł

Artykuł chwilowo niedostępny

A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
Okładka książki High-Impact Tools for Teams

155,00 zł 125,47 zł

Artykuł chwilowo niedostępny

Take advantage of a powerful visual management tool for teams as you work together and deliver great results. It's been used by thousands of teams for project success! 59% of U.S. workers say that communication is their team's biggest obstacle to success, followed by accountability at 29% (Atlassian). High-Impact Tools for Teams explains a simple, powerful tool that helps team leaders and members align and get clarity on exactly who is responsible for each part of the team's most important activities and projects. The tool is complemented by 4 trust add-ons that help teams build trust and increase psychological safety, so every member can be confident in sharing ideas or concerns about obstacles the team may face. It's a proven tool for project teams, based on years of research, and thousands of teams are already using the Team Alignment Map to run effective "get-to-action meetings", give projects a good start and de-silo organizations. Co-author Alex Osterwalder is the international best-selling author who co-created the Business Model Canvas, a strategic management tool used by 1 million+ industry leaders globally. Plan as a team and know who does what Uncover and proactively remove the most likely obstacles to any project Boost team member contributions Run more effective team meetings Get more successful projects With the guidance of High-Impact Tools for Teams, you can be better prepared as a team leader or team member to plan effectively, reduce risks, and collaborate with others. Your team will be accountable and ready to deliver results!
Okładka książki The Invincible Company

145,00 zł 117,38 zł

Artykuł chwilowo niedostępny

The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition Design Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world’s most exciting companies. The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models--and the ability to improve existing business models while consistently launching new ones. The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition. In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools—such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map—enable readers to understand how to design invincible companies. The Invincible Company: ● Helps large and small companies build their growth strategy and manage their core simultaneously ● Explains the world's best modern and historic business models ● Provides tools to assess your business model, innovation readiness, and all of your innovation projects Presented in striking 4-color, and packed with practical visuals and tools, The Invincible Company is a must-have book for business leaders, entrepreneurs, and innovation professionals.
Okładka książki Value Proposition Design

150,00 zł 121,42 zł

Artykuł chwilowo niedostępny

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."
Okładka książki The Warren Buffett Way, 30th Anniversary Edition

128,00 zł 103,62 zł

Artykuł chwilowo niedostępny

An insightful new take on the life and work of one of the world's most remarkable investors: Warren Buffett In the 30th Anniversary Edition of The Warren Buffett Way, celebrated author and investor Robert Hagstrom delivers the definitive version of his bestselling compendium of the investment strategies made famous by Warren Buffett. The Warren Buffett Way describes the twelve investment tenets of Warren Buffett's strategy called business-driven investing and his distinct approach to managing a portfolio of businesses. You'll learn how you can apply these same principles to building your own portfolio and find discussions on the psychology of long-term investing, its optimal benefits, and how to avoid the most common pitfalls and mistakes encountered by investors. This latest edition includes: A new author preface to complement the existing forewords from Peter Lynch, Bill Miller, and Howard Marks. Insights on how to achieve worldly wisdom advanced by Warren Buffett's longtime business partner Charlie Munger. Footnotes and references to academic work that supports and expands on Warren Buffett's investment approach and portfolio management. The complete Berkshire Hathaway common stocks portfolios from 1977-2021. An indispensable guide to the remarkable work and accomplishments of Warren Buffett, The Warren Buffett Way is a can't-miss resource for professional and individual investors who want to learn from the world's greatest investor.
Okładka książki Your AI Survival Guide

123,00 zł 99,57 zł

Artykuł chwilowo niedostępny

Practical and proven AI deployment strategies for non-technical business leaders In Your AI Survival Guide: Scraped Knees, Bruised Elbows, and Lessons Learned from Real-World AI Deployments, business executive and technologist Sol Rashidi delivers an insightful and practical discussion of how to deploy artificial intelligence in your company. Having helped IBM launch Watson in 2011, Sol has first-hand knowledge of the ups, downs, and change management intricacies that can help you with a successful deployment beyond all the AI hype. She walks you through various frameworks for how to establish your AI strategy, pick your use cases, prepare your non-technology teams, and overcome the most common obstacles standing in the way of successfully implementing AI in your business, based on her many years of deploying AI projects in businesses, which few can claim. Sol demystifies the topic of artificial intelligence in a way that business leaders and business owners—and those who want to be more business minded—can easily understand. The book also offers: Real-world use cases from ten different industries, including retail, healthcare, energy, insurance, agriculture, and more; ten different functions, including supply chain, manufacturing, procurement, legal, and more; and personal stories, anecdotes, and insights gained from implementations Techniques for facilitating executive-level buy-in for your most ambitious and promising AI strategies Jargon-free and accessible language that simplifies a seemingly complicated topic And practical advice that’s not based on AI hype Perfect for executives, managers, directors, founders, entrepreneurs, practitioners and other non-technical business leaders, Your AI Survival Guide is the ideal guide to help you deploy artificial intelligence in your business and increase your chances of success whether your business goal is top-line growth, increased productivity, or efficiency gains without having to add headcount as the go-to answer.
Okładka książki Rewired

171,00 zł 138,42 zł

Artykuł chwilowo niedostępny

In Rewired, the world's most influential management consulting firm, McKinsey & Company, delivers a road-tested, how-to manual their own consultants use to help companies build the capabilities to outcompete in the age of digital and AI. Many companies are stuck with digital transformations that are not moving the needle. There are no quick fixes but there is a playbook. The answer is in rewiring your business so hundreds, thousands, of teams can harness technology to continuously create great customer experiences, lower unit costs, and generate value. It's the capabilities of the organization that win the race. McKinsey Digital's top leaders Eric Lamarre, Kate Smaje and Rodney W. Zemmel provide proven how-to details on what it takes in six comprehensive sections – creating the transformation roadmap, building a talent bench, adopting a new operating model, producing a distributed technology environment so teams can innovate, embedding data everywhere, and unlocking user adoption and enterprise scaling. Tested, iterated, reworked, and tested again over the years, McKinsey's digital and AI transformation playbook is captured in the pages of Rewired. It contains diagnostic assessments, operating model designs, technology and data architecture diagrams, how-to checklists, best practices and detailed implementation methods, all exemplified with demonstrated case studies and illustrated with 100+ exhibits. Rewired is for leaders who are ready to roll up their sleeves and do the hard work needed to rewire their company for long-term success.
Okładka książki The New CEO

134,00 zł 108,47 zł

Artykuł chwilowo niedostępny

Your personal guide to navigating the first days, weeks, and months in the top job, based on powerful interviews with today's most successful CEOs. Becoming a CEO is a high-stakes moment, whether it's your first, second, or third time in the seat. What you say and how you act in your early days as CEO sets the tone for how you'll be perceived for years to come. Yet, until now, few CEOs have shared their stories on what worked, what didn't, and what they wish they'd done differently. In The New CEO, Dr. Ty Wiggins, an experienced leadership advisor specializing in CEO transitions, explains how to land well as a new CEO, accelerate your impact, and unlock the most affirming experience of your career. Drawing on compelling storytelling and groundbreaking research of hundreds of CEOs around the world, the book offers an incisive guide on what to say and do as a new CEO, including how to define your priorities, build your team, fast-track critical changes, work with the board, and set (or reset) the organization's culture.
Opakowanie GMAT Official Guide 2021, Book + Online Question Bank

171,00 zł 138,42 zł

Artykuł chwilowo niedostępny

Study with confidence. All GMAT™ Official Prep products are the only prep resources containing real GMAT™ questions from past exams. It’s why we are official. Get comprehensive practice by studying with 1,172 questions across quantitative and verbal reasoning from past GMAT™ exams. Answer explanations are included so that you can study the reasoning behind the answers to help improve your understanding and performance. The questions in each section are organized by difficulty level: easy, medium and hard. Start at the beginning and work your way up to the harder questions as you build upon your knowledge. The GMAT™ Official Guide 2021 will allow you to: LEARN ABOUT THE GMAT™ EXAM – Gain an overview of the exam including the format, content and test-taking strategies. GAIN COMPREHENSIVE PRACTICE – Prepare with over 1,172 questions across Quantitative and Verbal Reasoning sections and online. Study Answer Explanations – Learn the methods behind the answers with detailed explanations. Build Upon Your Knowledge – Practice with questions organized from easiest to hardest. Plus! Practice online with the GMAT™ Official Guide Online Question Bank Practice online with the same questions from the book PLUS more than 150 additional online-exclusive questions—included with your purchase. Online practice will allow you to: New! Review with online flashcardsto master key concepts to prepare and test with confidence Practice with a total of 1,172 practice questions Create your own online practice sets Filter by fundamental skill and difficulty level Track your improvements with performance metrics Practice in exam mode to get ready for test day Study on the go with the mobile app! Access your data seamlessly between your devices and offline!
Opakowanie GMAT Official Guide Verbal Review 2021, Book + Online Question Bank

75,00 zł 60,71 zł

Artykuł chwilowo niedostępny

Get supplemental verbal practice in addition to the GMAT™ Official Guide 2021 Study with confidence. All GMAT™ Official Prep products are the only prep resources containing real GMAT™ questions from past exams. It’s why we are official. Need extra practice on the verbal section of the GMAT™ exam? GMAT™ Official Guide Verbal Review 2021 by the makers of the GMAT™ exam, willhelp you focus your studying with over340 practice questions. GMAT™ Official Guide Verbal Review 2021 allows you to: Practice with over 340 questions from past GMAT™ exams. Review of Reading Comprehension, Critical Reasoning, and Sentence Correction sections. Gain comprehensive overview of the GMAT™ exam, including format, structure and content. Plus! Continue your studying online with the GMAT™ Official Practice Online Question Bank Access the same questions online and focus your studying by: New! Review with online flashcards to master key concepts Creating your own practice sets Filter by fundamental skill and difficulty level Track your improvements with performance metrics Study in exam mode so that you are prepared for test day Study on the go with the mobile app! Optimize your study time with the GMAT™ Official Guide Verbal Review 2021, the only source of practice questions from past GMAT™ exams.
Opakowanie GMAT Official Guide Quantitative Review 2021, Book + Online Question Bank

75,00 zł 60,71 zł

Artykuł chwilowo niedostępny

Get supplemental quantitative practice in addition to the GMAT™ Official Guide 2021 Study with confidence. All GMAT™ Official Prep products are the only prep resources containing real GMAT™ questions from past exams. It’s why we are official. Need to concentrate on the quantitative portion of the GMAT™ exam? Then the GMAT™ Official Guide Quantitative Review 2021 is for you. This supplement to the GMAT™ Official Guide 2021 provides over 370 quantitative practice questions from past GMAT™ exams. You’ll also get access to the GMAT™ Online Question Bank, customizable study tools, and a new mobile app for practicing on the go – even when you’re not connected to the internet. Get extensive quantitative practice from the makers of the GMAT™ exam, including: Over 370 quantitative reasoning practice questions that are not included in the GMAT™ Official Guide 2021 Review of essential algebra, geometry, arithmetic, and word problems Detailed answer explanations that provide insight on how the test maker thinks about each question Questions organized in order of difficulty – easiest to hardest – to build upon your knowledge An overview of the GMAT™ exam to familiarize yourself with its content and format Plus! Continue your studying online with the GMAT™ Official Guide Online Question Bank Access the same questions online from the book to help focus your studying by: New! Review with online flashcards to master key concepts Creating your own practice sets Filter by fundamental skill and difficulty level Track your improvements with performance metrics Study in exam mode so that you are prepared for test day Review with online flashcards to master key concepts Study on the go with the mobile app!
Okładka książki Professional Cooking

243,00 zł 208,86 zł

Artykuł chwilowo niedostępny

The Ninth Edition of Professional Cooking reflects the changing nature of our understanding of cooking and related fields such as food safety, nutrition, and dietary practices, as well as new thinking about how best to teach this material. What has not changed is the core material that focuses on the essentials--the comprehensive understanding of ingredients and basic cooking techniques that are the foundation of success in the kitchen, and the development of manual skills to apply this knowledge.
Okładka książki Managing Innovation

224,00 zł 192,53 zł

Artykuł chwilowo niedostępny

Managing Innovation is the bestselling text for graduate and undergraduate students and a classic in the field. Emphasizing practical, evidence based tools and resources, this title provides students with the knowledge base to successfully manage innovation, technology, and new product development. The holistic approach addresses the interplay between the markets, technology, and the organization, while relating the unique skill set required to manage innovation and innovation processes. The sixth edition of Managing Innovation continues to include the popular “Innovation in Action” sections in each chapter which are now newly titled Case Studies, and also features a number of new cases, updated and new research notes and references, and links to videos, audio interviews, activities, and case studies. The sixth edition also features new material on emerging innovation themes, including business model innovation, user innovation, crowd-sourcing, creativity, entrepreneurship, service innovation, public services, and more. The rapid pace of the field's evolution has brought an increase in multi-disciplinary approaches and skills, while expanding the available tool kit and pushing the boundaries of possibility forward. This text provides expert navigation through the abundance of new data, new methods, new concepts, and approaches — but it is designed to encourage and support tailored experimentation, not replace it. Equipped with a strong foundation and a productive innovation management mindset, today’s students will be equipped to bring about the era’s next great advances.
Okładka książki Entrepreneurship

224,00 zł 192,53 zł

Artykuł chwilowo niedostępny

Successful entrepreneurship requires a specialized mix of innovation, drive, business acumen, and communication; an entrepreneur sees the potential and pitfalls in any idea, and understands the product, the market, and the business climate well enough to make smart decisions for the venture. This book is designed to go beyond the nuts and bolts of entrepreneurship and help students develop the critical foundation referred to as “entrepreneurial thinking.” Organized to align with the typical flow of development, the text allows students to develop their own ideas alongside each lesson. Coverage of goals, opportunities, and resources includes detailed discussion of venture funding, financial resources, and the relationships needed to get an idea off of the ground; subsequent chapters include clear guidance on keeping the momentum going through product development, enterprise growth, value creation, and the evolution of the business model. Based on the latest research and providing a truly global perspective, this book gives students a comprehensive, real-world foundation in entrepreneurship today.
Okładka książki Project Management

243,00 zł 208,86 zł

Artykuł chwilowo niedostępny

Projects continue to grow larger, increasingly strategic, and more complex, with greater collaboration, instant feedback, specialization, and an ever-expanding list of stakeholders. Now more than ever, effective project management is critical for the success of any deliverable, and the demand for qualified Project Managers has leapt into nearly all sectors. Project Management provides a robust grounding in essentials of the field using a managerial approach to both fundamental concepts and real-world practice. Designed for business students, this text follows the project life cycle from beginning to end to demonstrate what successful project management looks like on the ground. Expert discussion details specific techniques and applications, while guiding students through the diverse skill set required to select, initiate, execute, and evaluate today's projects. Insightful coverage of change management provides clear guidance on handling the organizational, interpersonal, economic, and technical glitches that can derail any project, while in-depth cases and real-world examples illustrate essential concepts in action.

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