Simply Psychology, fifth edition, is an engaging and reader-friendly introduction to the key principles of psychology. Organised around the major approaches to the subject, it covers biological, developmental, social, and cognitive psychology, as well as individual differences.
Supported by a wealth of colour illustrations, this textbook provides students new to the subject with straightforward and clear explanations of all the key topics within contemporary psychology. The features spread throughout the book are designed to help readers to engage with the material and include:
highlighted key terms and comprehensive glossary
chapter introductions and summaries
further reading and evaluation boxes
structured essay and self-assessment questions
case studies and examples illustrating the application of key theories
a practical chapter that offers students tips and advice to help them improve their study skills and get the most out of the book and their studies.
Additional features new to the fifth edition include:
new quizzes
updated further reading advice
an extra chapter on clinical psychology
an expanded section on quantitative research methods
additional coverage of popular topics, like sleep.
This is an ideal text for students new to psychology and those in related fields such as nursing, social work, and the social sciences.
The Right Place explains why firms succeed in one country and fail in another, irrespective of their inner drivers, and suggests potential initiatives that governments can take to help the private sector create jobs and, consequently, make their countries more prosperous.
The competitiveness race is not unlike a cycling race. If you want to ride fast, you need three things: a good bike, to be in good shape, and a smooth and fast road. In a collaborative model, you might say the business is the bicycle, the business leader is the cyclist, and the road is the government and the external environment. The responsibility of a government is to design and build the best possible road. It turns out that when the road is good, good cyclists suddenly appear and want to race on it. In this book, competition and macroeconomics expert, Arturo Bris, provides the analysis of country competitive performance based on 30 years advising countries on this topic. The typical mistakes that countries make are revealed and the pillars necessary in building a competitive economy: economic performance as a necessary condition for prosperity; government efficiency, so the public sector can create the conditions for a productive economy; business efficiency, so companies can create jobs; and infrastructure, both tangible and intangible, so businesses and individuals can operate efficiently.
With contemporary case studies throughout, the book provides an illuminating read for politicians, business leaders and students of macroeconomics.
Social entrepreneurship and impact investing contribute to a more inclusive capitalism and bring innovative solutions to global challenges, such as fighting poverty and protecting planet earth. This book offers practical advice on how to best integrate entrepreneurship and capital for impact and innovation by using elea’s philanthropic investing approach to fight absolute poverty with entrepreneurial means as an example.
Written by two leading experts, the book summarizes insights from elea’s 15-year pioneering journey, from creating an investment organization, choosing purposeful themes, and sourcing opportunities, to partnering with entrepreneurs for impact creation. This includes suggestions on how to lead impact enterprises in such areas as developing strategies, plans, and models; building effective teams and organizations; managing resources; and handling crises. Using real-life examples, this is valuable reading for entrepreneurs, investors, executives, philanthropists, policymakers, and anyone curious about entrepreneurship and inclusive capitalism.
This groundbreaking book provides a refreshing introduction to the field of leadership and is jam-packed with theoretical and practical insights derived from a wealth of applied scientific research conducted by the authors and their colleagues around the world over the last three decades.
It starts from the premise that leadership is never just about leaders. Instead it is about leaders and followers who are joined together as members of a social group that provides them with a sense of shared social identity – a sense of "us-ness". In these terms, leadership is understood as the process through which leaders work with followers to create, represent, advance, and embed this sense of shared social identity. The new edition of this award-winning book presents a wealth of evidence from historical, organizational, political and sporting contexts to provide an expanded exploration of these processes of identity leadership in action. In particular, it builds upon the success of the first edition by examining the operation of identity leadership in contemporary society and fleshing out practical answers to key organizational and institutional challenges.
Drawing on real-world examples and rich data sources, this book will appeal to academics, researchers, and students of psychology, business, and management, as well as to practitioners, policy makers, and anyone interested in the workings of leadership, influence, and power.
An Introduction to Applied Cognitive Psychology offers an accessible review of recent research in the application of cognitive methods, theories, and models. Using real-world scenarios and engaging everyday examples this book offers clear explanations of how the findings of cognitive psychologists have been put to use. The book explores all of the major areas of cognitive psychology, including attention, perception, memory, thinking and decision making, as well as some of the factors that affect cognitive processes, such as drugs and biological cycles.
Now in full colour, this new edition has been thoroughly updated to include cutting-edge research and theories. There are also new chapters on perceptual errors and accidents, the influence of emotion, and the role of cognitive factors in music and sport.
Written by well-respected experts in the field, this textbook will appeal to all undergraduate students of cognitive psychology, as well as professionals working in the areas covered in the book, such as education, police work, sport, and music.
This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications, and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers.
Readers will gain a thorough understanding of the conceptual foundations of CRM, see CRM in practice through illustrative case examples and exercises, and understand how to organise customer data gathering, analysis, and presentation for decision making. The book achieves these outcomes by first considering strategic CRM before moving into operational CRM and, finally, onto analytical aspects of CRM.
The fifth edition has been fully updated to include:
A series of new case examples to illustrate CRM within various regional and industrial contexts, including those relevant to large, medium, and small enterprises
A series of new exercises and discussion questions to help readers understand CRM concepts and to support pedagogical processes, particularly in higher education environments
A greater emphasis on managerial applications of CRM through new content to help guide managers
An updated account of new and emerging technologies relevant to CRM
Expanded coverage of customer experience (CX), customer engagement (CE), and customer journey management (CJM)
Customer Relationship Management is essential reading for advanced undergraduate and postgraduate students studying CRM, Sales Management, Customer Experience Management, and Relationship Marketing, as well as executives who oversee CRM functions. Online resources include an Instructor’s Manual, chapter-by-chapter PowerPoint slides, and a bank of exam questions.
Aion is one of a number of major works that Jung wrote during his seventies that were concerned with the relations between psychology, alchemy and religion.
He is particularly concerned in this volume with the rise of Christianity and with the figure of Christ. He explores how Christianity came about when it did, the importance of the figure of Christ and the identification of the figure of Christ with the archetype of the Self. A matter of special importance to Jung in his seventies - the problem of opposites, particularly good and evil - is further discussed and the importance of the symbolism of the fish, which recurs as a symbol of both Christ and the devil, is examined.
Attention is not just receptive, but actively creative of the world we inhabit. How we attend makes all the difference to the world we experience. And nowadays in the West we generally attend in a rather unusual way: governed by the narrowly focussed, target-driven left hemisphere of the brain.
Forget everything you thought you knew about the difference between the hemispheres, because it will be largely wrong. It is not what each hemisphere does – they are both involved in everything – but how it does it, that matters. And the prime difference between the brain hemispheres is the manner in which they attend. For reasons of survival we need one hemisphere (in humans and many animals, the left) to pay narrow attention to detail, to grab hold of things we need, while the other, the right, keeps an eye out for everything else. The result is that one hemisphere is good at utilising the world, the other better at understanding it.
Absent, present, detached, engaged, alienated, empathic, broad or narrow, sustained or piecemeal, attention has the power to alter whatever it meets. The play of attention can both create and destroy, but it never leaves its object unchanged. How you attend to something – or don’t attend to it – matters a very great deal. This book helps you to see what it is you may have been trained by our very unusual culture not to see.
Capitalism, Socialism and Democracy remains one of the greatest works of social theory written in the twentieth Century. Schumpeter's contention that the seeds of capitalism's decline were internal, and his equal and opposite hostility to centralist socialism have perplexed, engaged and infuriated readers since the book's first publication in 1943. By refusing to become an advocate for either position, Schumpeter was able both to make his own great and original contribution and to clear the way for a more balanced consideration of the most important social movements of his and our time.
This Routledge Classics edition includes a new Introduction by one of the world’s leading economists, Joseph Stiglitz.
Goldratt's Rules of Flow is the book that the great Eli Goldratt, author of The Goal, wanted to write about his later developments in the field of project management. As he passed away before accomplishing it, his daughter, Efrat Goldratt, a brilliant author in her own right had picked up the mantle.
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