Despite conventional wisdom, the biggest risk confronting our generation isn’t economic, political or climate risk. It’s decision risk, and the failure to hear who and what really matters.
Your decisions impact others, yet in today’s noisy world of digital distraction, disinformation and data overload we’re more vulnerable than ever to hearing less and less. In the dash to decide, we sacrifice nuance for convenience, misinterpret people and misunderstand situations, accelerating a rush to misjudgement.
The result? A catalogue of human errors, unheard voices and tone-deaf leadership. Tuning out relevant voices degrades decisions, damages reputation and squanders opportunity, amplifying modern activism, rampant polarisation, scandals and scams.
Now that can change.
In Tune In, award-winning Nuala Walsh champions understanding behaviour as an insurance policy against mishearing, misinformation and misjudgement. This timely masterclass stands apart in its original treatment of 'deaf spots,' the hidden judgement killers that stop us from hearing what really matters. It not only explains your worst mistakes but equips you to prevent future error and the sting of regret.
Armed with a new science-led PERIMETERS framework and dozens of 'sonic' strategies that rely on human intelligence, not artificial intelligence, you’ll discover the 10 traps that bind our reasoning. Each is illustrated by a cast of Wall Street titans, sports legends, serial killers, presidents, astronauts, entrepreneurs, entertainers and exonerees.
When planning for the future we often ask, “What will the economy be doing this time next year?” Or, “What will be different ten years from now?”
But forecasting is hard. The important events that will shape the future are inherently unpredictable.
Instead, we should be asking a different question:
What will be the same ten years from now?
What will be the same one hundred years from now?
Knowledge of the things that never change is more useful, and more important, than an uncertain prediction of an unknowable future.
In Same As Ever, bestselling author Morgan Housel shares 24 short stories about the ways that life, behaviour, and business will always be the same.
Armed with this knowledge of the unchanging, you will have a powerful new ability to think about risk, opportunity, and how to navigate the uncertainty of the future.
As you see familiar themes repeat again and again in the years ahead, you’ll find yourself nodding and saying, “Yep, same as ever.”
When planning for the future we often ask, "What will the economy be doing this time next year?" Or, "What will be different ten years from now?" But forecasting is hard. The important events that will shape the future are inherently unpredictable. Instead, we should be asking a different question: What will be the same ten years from now? What will be the same one hundred years from now? Knowledge of the things that never change is more useful, and more important, than an uncertain prediction of an unknowable future. In Same As Ever, bestselling author Morgan Housel shares 24 short stories about the ways that life, behaviour, and business will always be the same. Armed with this knowledge of the unchanging, you will have a powerful new ability to think about risk, opportunity, and how to navigate the uncertainty of the future. As you see familiar themes repeat again and again in the years ahead, you'll find yourself nodding and saying, "Yep, same as ever."
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